Project Marketing

The Holmwood team has taken the lead in project marketing. At any time, project listings have ranged from central city apartments to residential subdivisions, semi-rural lifestyle blocks to commercial and tourism developments.

We understand that no two projects are the same. The Holmwood project marketing team has again built a reputation for getting results using a strategy that includes the following elements:

• A clear understanding of what the market wants gained from years of experience and local knowledge
• A close relationship with developers and investors throughout the project, from initial concept to project completion
• Intensive, high-profile marketing campaigns for each project
• Targeted promotion through the Holmwood and Harcourts national databases
• Extensive experience and use of Internet marketing, including the Harcourts international website
• Expertise in targeted international marketing campaigns, with particular focus on UK and US buyer markets
• Co-ordinated media and Public Relations campaign to support overall project marketing initiatives

Holmwood’s strategic approach to project marketing has made it a key player in the residential revitalisation of inner city Christchurch over the years, and the successful results achieved on major projects has won the respect of local developers, investors and owners.

For further information about how Harcourts Holmwood can help successfully market and sell your upcoming project, please contact us for a confidential discussion.